It was colorful, it was flurrying. Upstairs there were tables filling and emptying in a constant flow of meetings between agents and providers, downstairs there were talks of how to find all of the legal and illegal ways your images are being used on the web, confessions from buyers about what they really want (wonderful well-documented images with ever decreasing prices) advice on using social networks, stock photography mobile phone applications,  and the joys of wifi enabled cameras… to mention only a few of the many topics…

The PACA conference is a two day event that provides an opportunity to network with providers, agents, clients and figureheads in the stock industry, as well as featuring a full program of panel talks, discussions, words from the wise in the industry. Alfonso (CEO) and Julieanne (Content Manager) were in New York attending both events last week along with age fotostock USA head of sales Susan Jones, who charmingly chaired the PACA panels over the two days.

They were joined by age fotostock USA sales staff to greet current and potential clients with information about our collection, a bag full of goodies and some crispy apples at Visual Connections. Susan summarizes, "This year was a good year for Visual Connections. It really was a busy, productive day."

For more information about PACA and Visual Connections click here to check out one of our previous posts.


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We’re very pleased to announce the extension of our THP network in Asia, thanks to incorporation of new Members Oriental Touch and Daiichi Colour to the THP Photo services community. These new agents/providers, based in Hong Kong and the Philippines, license Rights Managed, Royalty Free and Low-Budget Royalty Free imagery.

 

“Oriental Touch was the first stockphoto library established in S.E.Asia, and we have a 42 year history in this market, answering the need for creative and advertising productions in our region.

Oriental Touch has developed an important supply of images focusing on Asian elements, particularly travel and lifestyle.

Daiichi Colour, the Philippines branch office of Oriental Touch, serves the creative and advertising clients with the best stock photos in all categories, supplied by several supporting providers from Asia, Europe, America and our own.

As part of the THP network, we will focus on sales and production of more new images to submit to our member partners. We appreciate the continuous support from all the photo providers to Oriental Touch and Daiichi Colour via the THP.”

- Virginia Ho. Director, Oriental Touch.


age fotostock & the THP would like to offer a warm welcome to Director Virginia Ho and all of her team at Oriental Touch and Daiichi Colour.


Like to know more about the THP? click here!

 


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For those who work in the stock industry in France, Pixday is one of the highlights of the year. Organized every year by Pixways, the company who created Pixpalace, a distribution portal for agencies in France, it is the only event in Paris where stock photo and video buyers and photography agencies can meet together.

Along with 30 other press, stock and specialized agencies, the age fotostock Paris team attended Pixday on the 11th of April. The day was extremely busy and rewarding, filled with meetings with clients both old and new.

 

 

 

 

 

 

 

 

 

 

 

A few words from Magali Tribalet, our Head of Sales at age fotostock France;

"Our visitors were mainly from the editorial and publishing market but a nice surprise this year was the growing number of visits from the advertising and communication industry.

We can confirm that microstock is very powerful in the market but buyers are also increasingly committed to agencies that offer alternatives - a different look, legal insurance and more variety.

The overall impression was that in spite of a very tough market, the vibe was positive, and clients were pleased to notice that traditional agencies such as age fotostock are offering new and high quality images."


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One of the first steps in preparing a shoot is to find the models.  Depending on your background and your budget, these might be professional, amateur, family, friends or even people off the street.


Should I work with professional models?

The value of a professional model has less to do with their good looks and more to do with the ability to pose naturally and communicate different emotions clearly.  Working with a professional will ensure that you get the good images quickly and frequently, since their experience enables them to anticipate what you want, avoid unflattering positions/expressions and come prepared to work hard during a shoot.  Modeling fees vary by country/city, so you can contact a local model agency in your area to find out the cost.  If you are just starting to shoot model-released people pictures, you might prefer to practice first with friends or family.

What if I can’t afford to pay a professional?

Working with free or low cost models is something that some stock photographers have made into an art form, by dedicating specific sections on their websites to attracting and instructing potential models to be.  Generally, photographers that work with amateur models will offer free images/prints for portfolio, the promise of payment after a certain number of successful test sessions or some other exchange.  To avoid future hassles, be sure that the model clearly understands what they will receive and what is expected of them (more below).

What to keep in mind with amateurs?

If working with amateurs (including family members and friends), you must explain clearly that they will need to sign a model release.  A model release (our standard releases here) is a legal agreement between you and a model that you may use their photos for commercial/editorial purposes around the world.  They should understand that their photos will be seen on the internet and sold for any use (excluding sensitive, derogatory, pornographic, or illicit uses) both now and in the future (even if they are no longer your girl/boyfriend/wife/husband!). 

Also keep in mind that amateurs might not know how to pose for photos.  YouTube has a number of videos on “Model posing” or “modeling tips” that might give them ideas, although be aware that there’s a big difference between fashion modeling and stock modeling.  You should be prepared to direct them during your photo-session.  To do that, you´ll need to know what photos you´d like to make and how to communicate that to your models.  For example, maybe you want a photo of an senior couple on a sofa that communicates security and comfort.  You should tell them where to sit, explain the feeling of security that you´re trying to get, encourage them to smile, look at each other/or the camera, and keep talking to them until they relax and begin to seem natural in the situation you´ve created. To achieve this with amateurs/nonmodels, a photographer must have the ability to connect easily with people, put them at ease and inspire confidence. 

If you´re still not really sure how to choose your models, don´t worry, we´ll be posting a top 10 dos and don´ts for models list next...


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The opinions expressed herein are my own personal opinions and do not represent my employer's view in anyway.

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